Integral Ad Science (IAS)
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IAS ANNOUNCES PARTNERSHIP WITH PINTEREST TO PROVIDE AI-DRIVEN BRAND SAFETY MEASUREMENT
Prnewswire· 2024-06-13 19:00
New Total Media Quality for Pinterest Gives Advertisers Safeguards Across a Total of 39 Countries in 40 Languages NEW YORK, June 13, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a partnership with Pinterest (NYSE: PINS) to provide global advertisers with greater transparency into campaigns across Pinterest's in-app feed through IAS's AI-driven Total Media Quality (TMQ) Brand Safety and Suitability product. IAS announces ...
IAS PARTNERS WITH REDDIT TO PROVIDE AI-DRIVEN MEASUREMENT TO ADVERTISERS
Prnewswire· 2024-06-13 18:00
Total Media Quality for Reddit Empowers Global Advertisers with Industry-Leading Brand Safety and Suitability, Viewability, and Invalid Traffic Measurement NEW YORK, June 13, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a partnership with Reddit (NYSE: RDDT), a community platform powered by authenticity and human ideas, to provide advertisers with the confidence to scale their campaigns across Reddit through IAS's AI-dr ...
IAS ANNOUNCES INDUSTRY-FIRST DEEPFAKE MEASUREMENT CAPABILITIES
Prnewswire· 2024-06-04 19:30
Innovation Builds Upon IAS's AI-Driven Misinformation Reporting To Safeguard Brands Ahead of U.S. Elections NEW YORK, June 4, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced availability of the industry's first deepfake measurement offering, enabling advertisers to further verify the safety and suitability of their digital media investments through trusted and safe AI-powered technology. Now in Beta testing, the new offeri ...
IAS EXPANDS GLOBAL MEASUREMENT OF AMAZON PROPERTIES
prnewswire.com· 2024-05-29 20:00
Advertisers Now Have Access to Expanded Post-Bid Measurement for Campaigns Across Amazon Audiences and Twitch Inventory      NEW YORK, May 29, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced its expanded reporting and insights are now available for Amazon DSP media buys. Through a server-to-server (S2S) integration on Amazon DSP, advertisers will now have access to measurement coverage for campaigns across Amazon custom au ...
IAS to Participate at Upcoming Investor Conferences
prnewswire.com· 2024-05-23 20:00
NEW YORK, May 23, 2024 /PRNewswire/ -- Integral Ad Science Holding Corp. (Nasdaq: IAS), a leading global media measurement and optimization platform, announced today that Lisa Utzschneider, CEO, and Tania Secor, CFO, will participate in fireside chats at the following investor conferences:Baird's 2024 Global Consumer, Technology & Services ConferenceTuesday, June 4, 2024, at 9:05 a.m. ETStifel 2024 Cross Sector Insight ConferenceWednesday, June 5, 2024, at 11:30 a.m. ETThe fireside chats will be available v ...
Surging Earnings Estimates Signal Upside for Integral Ad Science (IAS) Stock
zacks.com· 2024-05-22 01:20
Integral Ad Science (IAS) could be a solid choice for investors given the company's remarkably improving earnings outlook. While the stock has been a strong performer lately, this trend might continue since analysts are still raising their earnings estimates for the company.The rising trend in estimate revisions, which is a result of growing analyst optimism on the earnings prospects of this digital advertising verification company, should get reflected in its stock price. After all, empirical research show ...
SHAREHOLDER ALERT: Pomerantz Law Firm Investigates Claims On Behalf of Investors of Integral Ad Science Holding Corp. - IAS
prnewswire.com· 2024-05-17 06:40
NEW YORK, May 16, 2024 /PRNewswire/ -- Pomerantz LLP is investigating claims on behalf of investors of Integral Ad Science Holding Corp. ("IAS" or the "Company") (NASDAQ: IAS). Such investors are advised to contact Danielle Peyton at [email protected] or 646-581-9980, ext. 7980.The investigation concerns whether IAS and certain of its officers and/or directors have engaged in securities fraud or other unlawful business practices. [Click here for information about joining the class action]On February 27, 202 ...
How Much Upside is Left in Integral Ad Science (IAS)? Wall Street Analysts Think 72.3%
Zacks Investment Research· 2024-05-14 22:56
Integral Ad Science (IAS) closed the last trading session at $9.71, gaining 1.8% over the past four weeks, but there could be plenty of upside left in the stock if short-term price targets set by Wall Street analysts are any guide. The mean price target of $16.73 indicates a 72.3% upside potential.The mean estimate comprises 15 short-term price targets with a standard deviation of $3.90. While the lowest estimate of $12 indicates a 23.6% increase from the current price level, the most optimistic analyst exp ...
IAS ANNOUNCES LAUNCH OF ELECTION LAB AHEAD OF 2024 GLOBAL ELECTIONS
Prnewswire· 2024-05-14 20:00
IAS Election Lab Releases Inaugural Research and Actionable Insights for Advertisers to Navigate Brand Safety Challenges During the Global Election SeasonNEW YORK, May 14, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the launch of the IAS Election Lab. Led by IAS Research and Insights, Data Science, and Brand Safety Specialists, the IAS Election Lab aims to provide strategic guidance and actionable insights for advertis ...
Integral Ad Science (IAS) - 2024 Q1 - Earnings Call Transcript
2024-05-12 04:28
财务数据和关键指标变化 - 第一季度收入增长8%至1.145亿美元,超出公司此前的预期 [6][29] - 第一季度调整后EBITDA为3310万美元,利润率29%,超出公司此前的预期 [37] - 第一季度净亏损130万美元,每股亏损0.01美元 [37] 各条业务线数据和关键指标变化 - 广告客户收入(包括优化和测量收入)同比增长8%,占总收入的86% [30] - 优化收入增长3%至5250万美元,增速放缓主要受汽车和旅游行业需求疲软影响 [30][31] - 测量收入增长14%至4630万美元,主要受社交媒体产品需求强劲推动 [31][32] - 社交媒体收入同比增长40%,占总测量收入的52% [32][33] - 视频收入同比增长27%,占总测量收入的53% [33] - 出版商收入增长10%至1580万美元 [34] 各个市场数据和关键指标变化 - 美洲地区收入增长6% [34] - 除美洲外的国际收入增长13% [34] - 国际收入占总收入的31%,测量收入的42%来自美洲以外地区 [34] 公司战略和发展方向及行业竞争 - 公司持续投资于数据科学和AI技术,提高数据准确性和可靠性 [8][9] - 公司在社交媒体领域保持领先地位,与TikTok、Snap等平台建立了独家合作关系 [10][13][16][17][18] - 公司推出了多项新产品,如MFA、注意力等,以适应无cookie时代的发展 [19][20][21] - 公司在CTV、零售媒体和游戏等高增长领域持续投资 [23][26] 管理层对经营环境和未来前景的评论 - 公司看好广告市场环境,客户对公司差异化解决方案需求强劲 [68] - 公司有信心实现增加的全年业绩指引,得益于社交媒体、新产品等多重增长动力 [101][102][103] - 公司预计第二季度优化业务增速将超过一季度,第二半年将加速增长 [105] 问答环节重要的提问和回答 问题1 **分析师提问** 询问公司与Meta的合作情况,包括收入贡献、未来扩展空间等 [120][121] **公司回应** 公司在Meta的TMQ产品获得快速采用,已有100多家广告客户使用,未来将继续扩大语言和市场覆盖 [120][121][122] 问题2 **分析师提问** 询问公司优化业务和测量业务的增长情况及占比变化 [116][117] **公司回应** 预计全年测量业务增速将高于公司整体中值,优化业务增速略低于中值,但仍将保持双位数增长 [116][117][118] 问题3 **分析师提问** 询问CTV业务的发展情况及公司的应对策略 [123][124] **公司回应** 公司在CTV领域有深入的合作伙伴关系,正致力于提升广告主的透明度和可信度,以推动CTV广告预算的转移 [124][125][126]