IAS EXPANDS GLOBAL MEASUREMENT OF AMAZON PROPERTIES
Integral Ad Science (IAS) prnewswire.com·2024-05-29 20:00
Advertisers Now Have Access to Expanded Post-Bid Measurement for Campaigns Across Amazon Audiences and Twitch Inventory NEW YORK, May 29, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced its expanded reporting and insights are now available for Amazon DSP media buys. Through a server-to-server (S2S) integration on Amazon DSP, advertisers will now have access to measurement coverage for campaigns across Amazon custom au ...