Etsy Launches AI-Powered Shopping Tool for Selecting Gifts
ETSYEtsy(ETSY) PYMNTS·2024-01-24 23:12

Etsy has launched a hub that uses artificial intelligence (AI) and human curation to help shoppers find gifts for any occasion.The new Gift Mode is interactive and helps shoppers discover gifts that align with the recipient’s specific interests, Etsy CEO Josh Silverman wrote in a Wednesday (Jan. 24) announcement.“Gift Mode helps to solve two of the most vexing problems for givers,” Silverman said. “One, finding the perfect gift, something that feels creative and personal even if the gifter doesn’t doesn’t k ...