Blue Shield of California, Salesforce Making Prior Authorization as Simple as Using a Credit Card
salesforce(CRM) Prnewswire·2024-10-21 21:05
Health plans rely on prior authorization to ensure certain recommended treatments and services are safe, evidence-based and high-value for their members. However, according to the American Medical Association's annual survey, 78% of physicians said issues with prior authorization can lead to patients foregoing care. This is in part due to outdated and inefficient healthcare industry processes:About two-thirds of prior authorization requests are submitted manually or partially manually, including by fax mach ...