Expedia Focuses on Loyalty Programs as It Expects Soft Travel Demand in Q3
Expedia Group(EXPE) PYMNTS.com·2024-08-09 08:02
For Expedia Group CEO Ariane Gorin, there was a clear highlight for the company during the second quarter: Brand Expedia saw room night growth rise to nearly 20%.“Brand Expedia has been a great highlight for us,” Gorin told analysts and investors during the company’s second-quarter earnings call on Thursday (Aug. 8). “It gives me confidence because it was the least disrupted of all of our brands. We’ve built up the brand value there. The value prop on Brand Expedia is really strong for travelers. We feel go ...