文章核心观点 - 耐克面临一些重要挑战,如创新周期缓慢、竞争加剧、消费需求放缓以及中国销售放缓[1][2] - 耐克的创新能力和吸引力有所下降,导致一些新产品发布缺乏热度,尤其是在远离其主要市场的地区[2] - 耐克过于积极地推动数字渠道,却忽视了与零售商的重要合作关系[2] 财务表现 - 2024财年第四季度收入为126亿美元,同比下降2%,低于预期2.5亿美元[4] - 2024财年全年收入为512亿美元,与上年基本持平,主要由于批发渠道出货减少以及专注于直营业务[4] - 北美和亚太拉美地区是最快增长的地区,分别增长5%和4%[5] - 欧洲、中东和非洲地区收入下降3%,受地缘政治和宏观经济因素影响[5] - 直营业务收入下降8%至51亿美元,批发业务收入增长5%至71亿美元[6] - 毛利率同比提升110个基点,主要得益于战略性定价行动[7] - 销售和管理费用下降7%至41亿美元,广告费用被体育营销费用所取代[8] 估值分析 - 设置了三种收入增长和利润率的情景分析[10][11][12][13] - 预计耐克收入增长将超过行业平均水平,但利润率将有所下降[28] - 估值为每股137美元,较当前价格溢价87%,给出买入评级[29] 行业挑战 - 创新能力下降,新产品发布缓慢,在跑鞋市场失去领先地位[16][19] - 消费者偏好转向休闲服饰,耐克反应不及时,失去市场份额[19] - 批发渠道重要性下降,但直营渠道仍需提升[19] - 中国市场机遇,数字化和本地化策略有待进一步推进[20][21] 盈利能力分析 - 毛利率相对稳定,但EBITDA利润率呈下降趋势[22][23][24][25] - 直营渠道利润率较高,有利于提升整体利润水平[26] - 管理层致力于成本控制,有利于提升利润率[27]

NEW YORK, July 09, 2024 (GLOBE NEWSWIRE) -- Bragar Eagel & Squire, P.C., a nationally recognized shareholder rights law firm, reminds investors that class actions have been commenced on behalf of stockholders of NIKE, Inc. (NYSE: NKE) and FutureFuel Corp. (NYSE: FF). Stockholders have until the deadlines below to petition the court to serve as lead plaintiff. Additional information about each case can be found at the link provided. NIKE, Inc. (NYSE: NKE) Class Period: March 19, 2021 - March 21, 2024 Lead Pl ...

RADNOR, Pa., July 09, 2024 (GLOBE NEWSWIRE) -- The law firm of Kessler Topaz Meltzer & Check, LLP informs investors that the firm has filed a securities fraud class action lawsuit against NIKE, Inc. (NYSE: NKE) (“NIKE” or the “Company”) on behalf of investors who purchased or acquired NIKE Class B common stock between March 19, 2021, and March 21, 2024, inclusive (the “Class Period”). This action, captioned City Pension Fund for Firefighters and Police Officers in the City of Pembroke Pines v. NIKE, Inc., e ...

Nike reportedly tapped retired executive Tom Peddie to boost its retail partnerships.Peddie worked for Nike for 30 years before retiring in 2020 and is returning to the sneaker giant to serve as vice president of marketplace partners, Bloomberg reported Monday (July 8), citing an internal Nike memo.Nike is working to repair relations with brands like Foot Locker after removing its merchandise from retail spaces as it focused on its own stores and digital offerings, the report said.“As we continue to focus a ...

SAN DIEGO, July 08, 2024 (GLOBE NEWSWIRE) -- Robbins LLP reminds investors that a shareholder filed a class action on behalf of persons and entities that purchased or otherwise acquired NIKE, Inc. (NYSE: NKE) Class B Common stock between March 19, 2021 and March 21, 2024. NIKE is a global athletic footwear and apparel company that designs, markets, and sells products for its NIKE, Jordan, and Converse brands. For more information, submit a form, email attorney Aaron Dumas, Jr., or give us a call at (800) 35 ...

LOS ANGELES, July 08, 2024 (GLOBE NEWSWIRE) -- Glancy Prongay & Murray LLP (“GPM”) reminds investors of the upcoming August 19, 2024 deadline to file a lead plaintiff motion in the class action filed on behalf of investors who purchased or otherwise acquired Nike, Inc. (“Nike” or the “Company”) (NYSE: NKE) Class B common stock between March 19, 2021 and March 21, 2024, inclusive (the “Class Period”). If you suffered a loss on your Nike investments or would like to inquire about potentially pursuing claims t ...

hapabapa Nike Inc. (NYSE:NKE) is an American athletic footwear and apparel corporation. Founded in 1964, Nike is now a $114 billion (by market cap) sportswear behemoth that employs more than 80,000 people. FY 2023 sales can be broken down geographically as follows: 44%, North America; 28%, EMEA; 15%, Greater China; and 13%, APLA. As the world's largest seller of athletic footwear and apparel, Nike is in a league of its own and the true kingpin of its industry. The company has spent decades investing in its ...

Despite its struggles, this business should be on your investing watch list.I'm sure most readers are familiar with Nike (NKE 0.25%). The leading sportswear business, which sells popular apparel and sneakers, has a global presence. And it's been atop the industry for many decades. But Nike has been dealing with some major challenges, which revealed themselves recently when the company reported its latest financial results. As of this writing, the consumer discretionary stock trades 58% below its peak price. ...

The answer may come down to personal preference.Athletic apparel giant Nike (NKE 0.25%) is known around the world and is easily recognizable by its swoosh logo. But sometimes, even an iconic company can dip into bargain territory, and Nike stock now carries an unusually cheap valuation.Consider that its market cap is currently about $113 billion, and it generated revenue of over $51 billion in its fiscal 2024. This means that Nike stock trades at a price-to-sales (P/S) ratio of a little more than 2 -- the c ...

RADNOR, Pa., July 02, 2024 (GLOBE NEWSWIRE) -- The law firm of Kessler Topaz Meltzer & Check, LLP informs investors that the firm has filed a securities fraud class action lawsuit against NIKE, Inc. (NYSE: NKE) (“NIKE” or the “Company”) on behalf of investors who purchased or acquired NIKE Class B common stock between March 19, 2021, and March 21, 2024, inclusive (the “Class Period”). This action, captioned City Pension Fund for Firefighters and Police Officers in the City of Pembroke Pines v. NIKE, Inc., e ...