McKinsey & Company McKinsey Explainers What is digital transformation? Digital transformation is the rewiring of an organization, with the goal of creating value by continuously deploying tech at scale. June 2023 Digital transformation is the fundamental rewiring of how an organization operates. The goal of a digital transformation, as outlined in the new McKinsey book Rewired: A McKinsey Guide to Outcompeting in the Age of Digital and Al (Wiley, June 20, 2023), should be to build a competitive advantage by ...