Can Boston Beer's (SAM) Beyond Beer Expansion Aid Growth?
SAMBoston Beer(SAM) ZACKS·2024-06-15 00:30

The Boston Beer Company, Inc. (SAM) has retained its niche in the market, driven by its progress on its Beyond Beer strategy, the premiumization of the beer industry and robust trends for its twisted tea brand. Additionally, the company’s innovation, intensified attention to pricing and product portfolio expansion efforts bode well. SAM is on track with the expansion of its Beyond Beer category, which includes exploring categories other than beer. Beyond Beer is growing faster than the traditional beer mark ...