Sabre Corporation (SABR) has been witnessing the growing adoption of its solutions across the airlines and hospitality industries. Most recently, its SynXis Retailing platform has been selected by Fraser Hospitality to streamline its retail merchandising business. SynXis Retailing uses machine learning-based predictive analytics to improve hospitality experiences through offers based on guests’ room and non-room requirements. The solution goes beyond room booking functionality. Fraser Hospitality, which has ...