Yum China's Popular Children's Day Promotions Highlight its Innovative Approach to IP Collaboration
BPOPPopular(BPOP) Prnewswire·2024-06-04 08:59

SHANGHAI, June 3, 2024 /PRNewswire/ -- Yum China Holdings, Inc. (the "Company" or "Yum China", NYSE: YUMC and HKEX: 9987) today announced that in celebration of Children's Day in China, over 4 million toy set meals have been sold this year as of June 2. Building on its long-term collaboration, KFC China teamed up with Pokémon again this year, offering six new Pokémon toys for this year, designed to appeal to fans of all ages. The exciting lineup included a Gengar memory game, a popular gaming toy; a Pikachu ...