The Arena Group More Than Doubles Video Revenue and Drives Audience Engagement with Online Video Platform EX.CO
ARENArena (AREN) Prnewswire·2024-05-09 20:00

NEW YORK, May 9, 2024 /PRNewswire/ -- EX.CO, the publisher video platform powering successful video strategies for the world's leading media groups, today announced results from a recent case study of its partnership with media giant The Arena Group (NYSE American: AREN). The collaboration has driven 115% higher gross RPMs for video on average and a 27% increase in user dwell time across their network of sites, which include Men's Journal and Parade, within a six-month time period. The Arena Group, which pu ...