From Acquisition to Reposition: Choice Hotels Relaunches Park Inn by Radisson to Capitalize on Untapped Market within Portfolio of Hotels
Choice Hotels(CHH) Prnewswire·2024-05-02 21:00
"The relaunch of Park Inn by Radisson into the premium value conversion space underscores our commitment to delivering an unparalleled guest experience, inspired by the simplicity and vibrant energy of parks," said Cathy Hartman, vice president, brand strategy, Choice Hotels. "The brand has been built around a promise to brighten up every stay with a refreshing blend of color, connectivity, and convenience." Park Inn by Radisson will cater to a new generation of experience-centered travelers in a way that's ...