Hilton Worldwide Holdings Inc. (HLT) upper-midscale brand — Hampton by Hilton — recently unveiled a North American prototype and a refreshed global brand identity. The initiative underscores the company’s commitment to solidify its position as a premium brand in the evolving landscape of travel.The new North American prototype focuses on modernizing, improving functionality and cost-effectiveness to enhance the overall guest experience. Updates include maximizing revenue opportunities by increasing the tota ...