Watt stars in lighthearted, documentary-style ad to launch partnership and showcase House of Sport as the ultimate destination for sport PITTSBURGH, March 18, 2024 /PRNewswire/ -- Today, DICK'S Sporting Goods (NYSE: DKS) announced that DICK'S House of Sport is partnering with former NFL star and current CBS studio analyst, J.J. Watt. To celebrate the partnership, DICK'S House of Sport released a new digital ad spot starring Watt and produced by OBB branded, a division of OBB Media, titled, J.J.'s House. DIC ...