With Twilio under activist pressure, Segment could be put up for sale But recovering the 2020 purchase price could be impossible Twilio’s foray into the customer data (CDP) business could be heading for an early conclusion. The former startup offers communications software services via APIs, and in recent years expanded its product footprint through the acquisition of companies like Segment, which added CDP capabilities to its larger portfolio. Now, in the wake of the company’s growth slowing to a near halt ...