Nike's Mission to Return to Profitability: Reignite Its Legacy
NKENIKE(NKE) PYMNTS.com·2024-12-20 10:40

Nike’s journey back to profitability, spearheaded by a reinvigorated leadership team, marks a pivotal moment in the company’s storied history. With a new CEO at the helm, Nike is focusing on three core areas — product, brand and marketplace — as it seeks to return to its position as the global leader in athletic wear.Long synonymous with innovation and sport culture, Nike in recent years has endured some slippage. Over the past several quarters, Nike has faced challenges, including lower revenue and digital ...