Starbucks Pulls Guidance as Promotions Fail to Drive Traffic. Should Investors Worry?
Starbucks(SBUX) The Motley Fool·2024-10-27 21:00
The company preannounced very poor fiscal Q4 results.Starbucks' (SBUX 0.17%) problems did not suddenly go away when it named Brian Niccol as CEO, despite his track record at Chipotle Mexican Grill. That fact reared its ugly head when the company decided to release a snapshot of its poor quarterly results ahead of its actual earnings report.The stock initially reacted negatively before rallying to close the day slightly in positive territory. The market action shows that investors are willing to give Niccol ...