An Ulta Beauty store in New York, US, on Monday, Aug. 19, 2024. Ulta Beauty shares slumped on Wednesday morning, as the company said it sees "headwinds" and tougher competition in the beauty industry. As it hosted its investor day near its Chicago headquarters on Wednesday, the specialty retailer stuck by its forecast for this fiscal year. Ulta said it anticipates net sales will range from $11 billion to $11.2 billion and comparable sales will range from a decline of 2% to roughly flat. It said earnings per ...