The market is excited about a turnaround story.The market gave Nike (NKE 2.09%) an enthusiastic thumbs-up last week when it announced the return of longtime executive Elliot Hill to lead the company in a turnaround. Hill left the sporting apparel giant in 2020, but as a longtime Nike veteran, he's well-acquainted with the intricacies of the brand, and his return is inspiring confidence in a rebound. Let's see how this could play out.Losing the sneaker warsNike's been under pressure for a while, but it got m ...