U.S. and U.K. Respondents Agree: Brands Can and Should Safely Advertise Alongside Quality News
STGWStagwell (STGW) Prnewswire·2024-09-26 12:05

Stagwell (STGW) releases second installation of News Advertising Study, this time fielded among more than 20,000 British adults 76% of the British population follows the news closely or very closely, including 25% who check the news an average of four times per day, revealing massive opportunity for advertisers LONDON, Sept. 26, 2024 /PRNewswire/ -- New research from Stagwell (NASDAQ: STGW) reveals a significant opportunity for brands to reach a valuable yet often overlooked audience: dedicated news followe ...