Coca-Cola to Debut RTD Cocktail With Bacardi: Will it Aid the Stock?
KOCoca-Cola(KO) ZACKS·2024-09-19 01:01

The Coca-Cola Company’s (KO) strategy of becoming a total beverage company is quite on track. In the latest revelation, KO, along with Bacardi Limited, has agreed to debut BACARDI rum and Coca-Cola as a ready-to-drink (RTD) cocktail, featuring the two most renowned global trademarks.Some of Coca-Cola’s spirit-based RTD launches include Topo Chico Hard Seltzer, Simply Spiked Lemonade, FRESCA Mixed cocktails and Jack & Coke cocktail.Latest Cocktail to Benefit KOThe scheduled initial launch will be in select E ...