Why Netflix Stock Hit an All-Time High Today
NFLXNetflix(NFLX) The Motley Fool·2024-08-21 01:13

Netflix's advertising biz continues to soar.Shares of Netflix (NFLX 0.99%) were moving higher today after the streaming giant said it received strong advertising demand in its upfront ad sales, which were up more than 150% from 2023. The data point, which Netflix provided in a blog post this morning, is the latest evidence showing that its advertising business is thriving, even at a time when its legacy media rivals are struggling. As of 12:22 p.m. ET, Netflix stock was up 1.5% for the day after gaining as ...