Earlier this year, Macy’s launched a restructuring initiative called “A Bold New Chapter,” aimed at reinvigorating the company and driving growth.The strategy focuses on strengthening the core Macy’s brand through store enhancements, expanded product offerings and cost reductions.A major theme of Macy’s overarching strategy is elevating the customer experience through a culture shift, which ties back to the company’s “A Bold New Chapter” strategy. The new framework is guiding Macy’s officials on how to repo ...