Here's Why Under Armour Stock Raced Higher Today
UAUnder Armour(UA) The Motley Fool·2024-08-09 00:13

Is the company's turnaround plan actually working?Shares of athletic apparel company Under Armour (UA 18.64%) (UAA 19.32%) raced higher on Thursday after the company pleasantly surprised investors with its financial report for its fiscal first quarter of 2025. As of 11:30 a.m. ET, both share classes of Under Armour stock were up more than 17%.A plan to turn around the brandIn October 2019, Under Armour founder Kevin Plank stepped down as its CEO. The stock has drifted about 70% lower since then. The company ...