Allbirds Announces Agreement with Belle Fashion Group in China
Allbirds(BIRD) Newsfilter·2024-08-02 19:00
SAN FRANCISCO, Aug. 02, 2024 (GLOBE NEWSWIRE) -- Allbirds Inc., a global lifestyle brand that innovates with naturally derived materials to make better products in a better way, announced that Belle Fashion Group has been appointed its exclusive distributor and licensee in mainland China, Macau and Taiwan, effective June 28th. The shift from a direct go-to-market model to a third-party distributor model internationally is a critical component of Allbirds's strategy to drive long-term, scalable growth in ove ...