Hasbro: Games Customers Are Aging Up and Becoming More Digital
HASHasbro(HAS) PYMNTS.com·2024-07-25 23:48

As toys and games retailers look to adapt to consumers' evolving habits and preferences, Hasbro is seeing the industry transformed by more adult and more digitally engaged customers. The toy and game company shared on a call discussing its Q2 2024 financial results Thursday (July 25) that the business is changing as digital engagement rises and adults become more playful. "It's about skating to where the puck is going as opposed to where the puck has been," CEO Chris Cocks said. "I think physical products k ...