Glad® and T-Boz Bring `90s Nostalgia to the Household Cleaning Experience
Clorox(CLX) Prnewswire·2024-07-23 01:00
At its core, the campaign celebrates "scent-stalgia," the feeling we get when familiar scents transport us back in time. Scents such as Pine-Sol, the newest fragrance in the Glad ForceFlex Scented Trash Bag lineup, which evokes memories of Grandma's house with the crisp, classic pine notes. "Scent absolutely rules my world," said Tionne "T-Boz" Watkins. "Scent, much like music, has the power to take us back; one scent, one song—and specific memories are instantly unlocked. There's power and truth in 'scent- ...