Semrush (SEMR) Boosts Digital Marketing With Datos Integration
SEMRSEMrush (SEMR) ZACKS·2024-06-20 20:15

Semrush Holdings, Inc. (SEMR) has enhanced its digital marketing capabilities by integrating global clickstream data from Datos, which it acquired in December 2023. The move aims to improve the digital marketing workflow for Semrush's diverse clientele, including individual marketers, SMBs and large enterprises.Datos’ integration significantly enhances Semrush's portfolio of competitive intelligence products and the new Enterprise SEO platform. The Enterprise SEO platform harnesses an extensive database of ...