The Trade Desk: Positioned For Success As A New Era Of Digital Advertising Starts (Rating Upgrade)
The Trade Desk(TTD) Seeking Alpha·2024-06-18 15:17
Urupong Introduction & Investment Thesis Trade Desk (NASDAQ:TTD) is a cloud-based ad-buying platform that helps ad buyers such as brands and advertising agencies create, execute, measure, and optimize targeted ad campaigns across ad formats and channels that include Connected TV ("CTV"), display, and audio, among others. The company has outperformed the S&P 500 and Nasdaq 100 YTD. I initiated a "buy" rating on the stock on March 22, and my thesis was predicated on my belief that with secular growth drivers ...