Alaska Air Group’s (ALK) wholly owned subsidiary, Alaska Airlines, is benefiting from an increased air travel demand scenario. The company’s proactive efforts to expand its network are praiseworthy. However, ALK is grappling with high operating expenses and weak liquidity.Factors Favoring ALKThe uptick in air travel demand is boosting ALK's top line, with consolidated traffic (measured in revenue passenger miles) rising by 8% to 16.97 billion in the third quarter of 2024. To meet this surge in demand, capac ...