Sometimes in investing, an uncomplicated thesis generates huge rewards. For example, someone who bought Google's shares soon after its IPO, based on the relatively uncomplicated idea that the company was well-positioned to eventually obtain very large amounts of revenue by selling internetAnalyst’s Disclosure: I/we have a beneficial long position in the shares of AUR, AMZN either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not r ...